How Much Do You Get Paid on Youtube 2022 (YouTube Monetization) ?

HOW MUCH YouTube Pays You for 1000 Views!

Unlocking monetization on YouTube as a tiny channel is a great and historic occasion, but it's also filled with worry and uncertainty, since, let's be honest, you have no idea how much you're going to make.

So, let us investigate why certain channels make a killing while others barely scrape by.

First and first, for those of you who have previously monetized, what is the theme of your video? What nation do you call home? What is your cost per thousand?

Let us know in the comments if you're willing to provide that information, which will help add additional data to what you've read on this Post.

Now, you've probably seen these very contrasting new stories from the world of YouTube.

Some creators make millions just by regularly releasing content.

There are however creators that struggle to make a living on YouTube, despite having more subscribers and views.

So, what causes this? Simply said, many of these producers get their money from a particular source.

That is direct ad money from YouTube.

And because it all comes down to CPM, income can vary greatly from channel to channel.

A Few Word about CPM

Simply explained, CPM is the cost for an advertiser to put their ad on 1,000 YouTube views.

---

That money is then divided up between YouTube itself and the creator.

The creator gets 55% of the cut. Now, we've already done a video that goes into a lot more detail about CPM, and it's linked on screen now,but watch this video first. What we're gonna focus on in this is what affects that CPM.

And the first one is the video topic or niche.

video topic or niche

Some niches on YouTube are more profitable than others due to how many views the videos get and how competitive advertisers are.

You also have to consider the average product that is sold per niche.

For example, on a cooking channel, you might see an advert for a bag of rice that costs $2.

On a photography channel, it wouldn't be surprising to see a camera advert that costs hundreds of dollars.

And when it comes to making money online, those sorts of videos may attract advertisers who are looking to sell conference tickets and online courses, which could cost well more than $1,000.

Now, some of you may have noticed that gaming wasn't even on that list of CPMs, because, well, it's not a very profitable sector.

It is way down the list in 15th position with an average CPM of just $1.40.

And we'll tackle why that's the case a little bit later.

Country

CPM is also affected by country, but I'm not talking about where the video was created, I'm talking about where it's watched.

Depending on which country the viewer is watching from, CPMs for the same video can vary wildly.

Generally speaking, the higher the CPMs, because people in such nations have more income and can afford to buy more expensive things.

However, as you can see, there are always exceptions, Moldova, and Algeria.

I'm not sure, but perhaps every monetized Moldovan YouTuber does videos on finance and investment.

audience demographics

Following that, we have audience demographics, which may have the greatest impact on CPM yet.

You don't have much spare cash if you're 22 years old, still in education, and only work part-time.

And, let's be honest, a 22-year-old student is significantly more likely, if not impossible, to be consuming video game material than a 56-year-old CEO of computer business.

They're more likely to be viewing trip videos, for example. As a result of the typical audience that watches that sort of material, a gaming channel is likely to attract a lower CPM.

However, here is where volume comes into play.

In general, a gaming video is more likely to receive millions of views than a trip vlog.

When it comes to improving your CPM, the one thing you do have some influence over is the sort of advertisements you place on your videos.

First and foremost, there are advertisements both before and after the video. You may also include advertisements during your films if they are longer than eight minutes.

Yes, mid-roll advertisements are an annoyance and a source of contention on YouTube.

So, let me ask you a question.

Have you ever stopped watching a YouTube video because of a mid-roll advertisement? I haven't, but I'd love to hear your comments.

I believe that after two or three minutes into the video, you're normally engaged with the material and won't be turned off by an advertisement.

Viewers have grown to anticipate and accept advertisements in their films, just as they did on television.

Whatever way you cut it, both skippable and non-skippable advertisements pay the greatest CPM, so there's a strong incentive to include as many as possible.

Oh, and if you're wondering what a reserved video ad is, it's an advertiser that wants to expressly promote a video and is ready to pay a premium for it.

Then there are the banners and stickers that will display on the video itself or the watch page.

And they will bring in far less CPM. As opposed to regulating CPM through the advertisements you place on your videos, the one thing you do have control over when it comes to CPMs is seasonality.

Seasonality

 

Every year, the same event happens in several networks. CPMs gradually rise in October, November, and December, but suddenly plummet in January, often by as much as 25 percent to 50 percent.

And the short answer is that the Christmas, shopping, and gift-giving season is gone.

You've spent all of your money, advertising has spent all of their money, and everyone is broke in January, except for dieting advertisers.

That's probably why I see so much Noom advertising in January and February if you live in specific countries.

So, yeah, doing the same amount of work and sometimes getting even more views on a video at a certain time of year while earning less revenue through CPM can be annoying.

That, however, is the nature of the CPM beast. There are so many factors, and you have so little control over them, that you never know how much you'll make.

On top of everything else, you're constantly at the mercy of YouTube, the gatekeeper.

Copyright claims, community strikes, and YouTube changing its ad-friendly policies—everything may change in a moment.

However, to play devil's advocate for a moment, YouTube, to their credit, is always bringing new opportunities to generate money directly from your YouTube content.

Make sure to spend some time exploring those options, whether it's Super Chats, Super Fans, subscription schemes, or the freshly launched Shopping shelf.

So what is the takeaway from all this? Should you pivot your channel so that it's watched only by Norwegians who are interested in making money online?

Uh, sure, yeah, why not? Or do you accept that ad revenue is not going to be the main source of income for your YouTube channel?

Monetization is a huge milestone for most creators, and turning on ad revenue on your content and getting that passive income is so easy, but you can make a ton more money on sponsorships, brand deals, and selling your products and services, and we're going to show you how to do that starting with this article.