You have a YouTube monetization problem, but it's not the issue you're likely considering.
We've already spoken about how you could be counting on AdSense as your only source of income from YouTube, but I'm here to tell you that's not true. Instead, consider selling directly to viewers to make more money.
Yes, this is YouTube's response. However, I want to ask you how much you believe viewers rely on creators' recommendations.
You see, these days, more often than not, customers simply don't walk into a store and buy what the store employees recommend to them.
Instead, and you know this because you've done it yourself, customers will go onto YouTube and search for reviews from trustworthy creators.
YouTube has seen this as a golden opportunity because it's own research suggests that 89 of viewers trust creators' recommendations.
So, on the one side, we have artists we all know, love, and trust, and on the other, we have e-commerce, which is still growing due to the pandemic, which has robbed customers of the conventional brick and retail experience. YouTube has practically become the de facto virtual shopping mall.
If I had a dollar for every time someone asked me what it was, I'd have several hundred dollars by now. Yes, I should have set up an affiliate link years ago.
It's a metric time, by the way, and they're very expensive now. Remember that you came here for YouTube education.
You might start by looking for the best camera to buy. However, before long you'll want the lights, tripods, and other gear mentioned in the videos.
However, given that we have a good rapport, you could be motivated to get one of those clocks or one of those tiny canvas lights.
75 percent of consumers concur that YouTube improves the experience of doing traditional shopping by providing unexpected ideas.
This is due to the fact that when watching videos, people are in a discovery mindset and, of course, there is a ton of content available for them to discover.
As a result, your YouTube videos are the equivalent of 5–10–20 star-rated reviews because viewers value the information over the production quality of the video. Shoppers become more certain of their choices and commit to purchases more quickly as a result.
Everything I've just said should give you the confidence to get started, and the fact that Youtubers may now directly buy products should make supporting creators much easier.
In other words, anything you want to sell on YouTube is about to move beyond just a simple link in your video description, with the caveat that you must create a Shopify account and sell your products through that e-commerce site. When you live stream, you can pin products at key points. You'll be able to add products to end screens directly beneath videos and elsewhere.
The feature's eligibility is now rolling out, however the setup procedure is complicated.
I don't believe I could improve on the really decent tutorial the creator internal team has already created.
Now that it's connected on the screen, be sure to check it out. To briefly list some of the advantages of this connection, let's start with the fact that your YouTube items will be much more visible, increasing the likelihood that your inventory will be directly linked.
From a safety perspective, people are really making purchases on YouTube, so they can see whether they are available while watching the video.
With that gain in trust and confidence comes an increase in the possibility of a purchase, albeit clearly this isn't perfect first of all shopify. They're not even leaving the site.
I feel like a lot of you will be Shopify beginners, beginning everything from scratch.
There will also inevitably be the haves and the have-nots.
How many of you have a Shopify account versus how many of you have an Amazon account.
For some creators, even if they are already members of the YouTube Partner Program, it may take months before they can access this. Additionally, only a small number of countries can simultaneously view your products on YouTube videos and make purchases from you.
Despite all of these drawbacks, this is just the beginning. Before the merch shelf was introduced to YouTube, you could only work with one supplier.
There are now many, and YouTube itself has stated that they will focus heavily on the purchasing experience in 2022, which is great news for those who make YouTube shorts since you're the next.
I see a time when selling items on YouTube will be as simple as turning on adverts.
For instance, when I mention a product name in a video, like "metric time," YouTube automatically adds a product to the video.
So that I may sell it to someone and get a little commission. That's the future, in my opinion, and this is only the first stage. However, you don't actually need to have a store on your channel or even to have it monetized to start making money on YouTube.
If you start solving difficulties, you may be earning thousands of dollars. To achieve that, you must first understand how to. See the following for additional content on YouTube with the title "YouTube ideas."
LINKS & RESOURCES
Creator Insider video:https://www.youtube.com/watch?v=ucWZnOpjfRI&t=0s
YouTube Blog:https://blog.youtube/news-and-events/youtube-shopify-integration-merch-shopping/
YouTube is redefining shopping: https://www.thinkwithgoogle.com/consumer-insights/consumer-journey/youtube-shopping-platform/
Connect your store on YouTube: https://support.google.com/youtube/answer/12258186
Get started with Shopping on YouTube: https://support.google.com/youtube/answer/12257682
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